Saturday, September 3, 2011
Friday, August 19, 2011
Know Why Search Engine Spiders Can't Index your Site
HTML Problems Can Prevent Indexing
This is a common problem. Your web designer has created a beautiful page with nice graphics and great Flash animations. Unfortunately, it seems that search engines won’t list your website no matter what you do.
This can have several reasons:
1. The HTML Code Of Your Web Pages Is Meaningless To Search Engines
Search engines use very simple software programs to index your web pages. A web page that looks great to the human eye can be totally meaningless to search engines.
Search engines cannot see content that is presented in images (GIF, JPEG, PNG, etc.), Flash elements, JavaScript and other script languages or other multimedia file formats.
If you use JavaScript links for your website navigation then search engines might not be able to find your website page.
Solution: Check your web pages with a search engine spider simulator. Spider simulators will show you how search engines see your web site.
If you use IBP’s search engine spider simulator, you can even enter the name of the spider, so that you can test if Google and Yahoo get different results when they visit your web pages.
2. The HTML Code Of Your Web Page Contains Errors
Some HTML errors can prevent search engine spiders from indexing your web pages. While most search engine spiders can deal with minor code errors, some of them will send faulty information to search engine spiders.
For example, your web page could contain a tag at the top of the page that tells search engines “the web page ends here” although your main content has not been reached.
Solution: Check the HTML code of your web pages with an HTML validator tool. You can find an HTML validator in the free IBP trial version.
3. The HTML Code Of Your Web Pages Doesn’t Contain The Right Elements
If you want to get high rankings for a special keyword then this keyword must appear in the right places on your web page. For example, it usually helps to use the keyword in the web page title.
There are many other elements that are important if you want to have high rankings.
Solution: Check the HTML code of your web page with IBP’s Top 10 Optimizer. IBP’s Top 10 Optimizer compares your web page with the top ranked pages and it will tell you in detail how to change your web page so that it can get top 10 rankings.
4. Your Web Server Sends The Wrong Status Codes
Some web servers send wrong status codes. When a search engine spider requests a web page from your site then your server sends a response code. This should be the “200 OK” code.
Unfortunately, some servers send a “302 moved” or even a “404 not found” response code to the search engine spiders although the web page can be displayed in a normal web browser.
In that case, search engines will think that the web page doesn’t exist and they won’t index the page.
Solution: Use the search engine spider simulator to find out which response code your web server returns to search engines. If the response code is not “200 OK”, IBP’s search engine spider simulator will return a warning message. ( Editor’s Note: You can also check your status code with our free HTTP Server Response Code Checker )
If you want to get top rankings on Google and other search engines then you must make sure that search engines don’t misunderstand your pages. Use the tips above to make sure that search engines see what you want them to see.
This is a common problem. Your web designer has created a beautiful page with nice graphics and great Flash animations. Unfortunately, it seems that search engines won’t list your website no matter what you do.
This can have several reasons:
1. The HTML Code Of Your Web Pages Is Meaningless To Search Engines
Search engines use very simple software programs to index your web pages. A web page that looks great to the human eye can be totally meaningless to search engines.
Search engines cannot see content that is presented in images (GIF, JPEG, PNG, etc.), Flash elements, JavaScript and other script languages or other multimedia file formats.
If you use JavaScript links for your website navigation then search engines might not be able to find your website page.
Solution: Check your web pages with a search engine spider simulator. Spider simulators will show you how search engines see your web site.
If you use IBP’s search engine spider simulator, you can even enter the name of the spider, so that you can test if Google and Yahoo get different results when they visit your web pages.
2. The HTML Code Of Your Web Page Contains Errors
Some HTML errors can prevent search engine spiders from indexing your web pages. While most search engine spiders can deal with minor code errors, some of them will send faulty information to search engine spiders.
For example, your web page could contain a tag at the top of the page that tells search engines “the web page ends here” although your main content has not been reached.
Solution: Check the HTML code of your web pages with an HTML validator tool. You can find an HTML validator in the free IBP trial version.
3. The HTML Code Of Your Web Pages Doesn’t Contain The Right Elements
If you want to get high rankings for a special keyword then this keyword must appear in the right places on your web page. For example, it usually helps to use the keyword in the web page title.
There are many other elements that are important if you want to have high rankings.
Solution: Check the HTML code of your web page with IBP’s Top 10 Optimizer. IBP’s Top 10 Optimizer compares your web page with the top ranked pages and it will tell you in detail how to change your web page so that it can get top 10 rankings.
4. Your Web Server Sends The Wrong Status Codes
Some web servers send wrong status codes. When a search engine spider requests a web page from your site then your server sends a response code. This should be the “200 OK” code.
Unfortunately, some servers send a “302 moved” or even a “404 not found” response code to the search engine spiders although the web page can be displayed in a normal web browser.
In that case, search engines will think that the web page doesn’t exist and they won’t index the page.
Solution: Use the search engine spider simulator to find out which response code your web server returns to search engines. If the response code is not “200 OK”, IBP’s search engine spider simulator will return a warning message. ( Editor’s Note: You can also check your status code with our free HTTP Server Response Code Checker )
If you want to get top rankings on Google and other search engines then you must make sure that search engines don’t misunderstand your pages. Use the tips above to make sure that search engines see what you want them to see.
Thursday, July 28, 2011
Sunday, July 17, 2011
Facebook bans Google+ Ad
Ingenuity is surely something to be admired. Commercial ingenuity is something to be revered.
Sometimes, though, it seems that certain tech companies only revere their own ingenuity. That seems to be the case with Facebook, which, as reported by TechCrunch's Erick Schonfeld, has removed a piece of fine commercial ingenuity from its site.
App developer Michael Lee Johnson, conscious of the need to be big on Google+ or be nobody, wondered what the best way to levitate his Google+ circles might be. He hit upon a fine idea: he placed an ad on Facebook. It was a simple thing that was headlined: "Add Michael to Google+."
The copy read: "If you're lucky enough to have a Google+ account, add Michael Lee Johnson, Internet Geek, App Developer, Technological Virtuoso."
If those words weren't enough to persuade Facebook users that Johnson was a must for their Google+, he added a fine picture of himself wearing a jaunty cap.
The offending ad
(Credit: Screenshot: Chris Matyszczyk/CNET)
You're not guessing what happened with the ad, are you? You know what happened, don't you? Facebook didn't, according to Johnson, merely erase this heinous horse of Troy from its pages. It reportedly banned all his other campaigns too.
The message he received read as follows: "Your account has been disabled. All of your adverts have been stopped and should not be run again on the site under any circumstances. Generally, we disable an account if too many of its adverts violate our Terms of Use or Advertising guidelines. Unfortunately we cannot provide you with the specific violations that have been deemed abusive. Please review our Terms of Use and Advertising guidelines if you have any further questions."
Because my life's purpose is to be helpful, I scanned Facebook's Terms of Use and Advertising just to see what specific clause might have been besmirched by Johnson's chutzpah.
Perhaps it was Clause 11 in the "Special Provisions Applicable to Advertisers" section: "You will not issue any press release or make public statements about your relationship with Facebook without written permission." Johnson had shamefully declared on Google+ that he was placing the ad.
Perhaps it was Clause 4d of Facebook's Advertising Guidelines: "Ads cannot insult, harass, or threaten a user." He was, some might say, harrassing and insulting Facebook loyalists by his mere suggestion that there might be another place to socially network.
Or perhaps Facebook, its nose feeling tweaked, merely decided to reach for 6a of the same Advertising Guidelines: "We may refuse ads at any time for any reason, including our determination that they promote competing products or services or negatively affect our business or relationship with our users."
Still, ejecting all of Johnson's campaigns seems a touch cruel. Perhaps Johnson will consider an action against Facebook for emotional distress and, well, damage to his reputation.
This he will have to place, so Facebook's Statement of Rights and Responsibilities tells me, in a court in Santa Clara County. For now, Johnson's only public statements have been: "LOL." Oh, and "Facebook. You Suck."
1,460 people currently have Johnson in their Google+ circles. I cannot find Google+'s No. 1 personality, Facebook CEO Mark Zuckerberg, among them.
Source Latest News by Chris Matyszczyk on CNET : http://news.cnet.com/8301-17852_3-20080054-71/facebook-bans-google-ad/
Sometimes, though, it seems that certain tech companies only revere their own ingenuity. That seems to be the case with Facebook, which, as reported by TechCrunch's Erick Schonfeld, has removed a piece of fine commercial ingenuity from its site.
App developer Michael Lee Johnson, conscious of the need to be big on Google+ or be nobody, wondered what the best way to levitate his Google+ circles might be. He hit upon a fine idea: he placed an ad on Facebook. It was a simple thing that was headlined: "Add Michael to Google+."
The copy read: "If you're lucky enough to have a Google+ account, add Michael Lee Johnson, Internet Geek, App Developer, Technological Virtuoso."
If those words weren't enough to persuade Facebook users that Johnson was a must for their Google+, he added a fine picture of himself wearing a jaunty cap.
The offending ad
(Credit: Screenshot: Chris Matyszczyk/CNET)
You're not guessing what happened with the ad, are you? You know what happened, don't you? Facebook didn't, according to Johnson, merely erase this heinous horse of Troy from its pages. It reportedly banned all his other campaigns too.
The message he received read as follows: "Your account has been disabled. All of your adverts have been stopped and should not be run again on the site under any circumstances. Generally, we disable an account if too many of its adverts violate our Terms of Use or Advertising guidelines. Unfortunately we cannot provide you with the specific violations that have been deemed abusive. Please review our Terms of Use and Advertising guidelines if you have any further questions."
Because my life's purpose is to be helpful, I scanned Facebook's Terms of Use and Advertising just to see what specific clause might have been besmirched by Johnson's chutzpah.
Perhaps it was Clause 11 in the "Special Provisions Applicable to Advertisers" section: "You will not issue any press release or make public statements about your relationship with Facebook without written permission." Johnson had shamefully declared on Google+ that he was placing the ad.
Perhaps it was Clause 4d of Facebook's Advertising Guidelines: "Ads cannot insult, harass, or threaten a user." He was, some might say, harrassing and insulting Facebook loyalists by his mere suggestion that there might be another place to socially network.
Or perhaps Facebook, its nose feeling tweaked, merely decided to reach for 6a of the same Advertising Guidelines: "We may refuse ads at any time for any reason, including our determination that they promote competing products or services or negatively affect our business or relationship with our users."
Still, ejecting all of Johnson's campaigns seems a touch cruel. Perhaps Johnson will consider an action against Facebook for emotional distress and, well, damage to his reputation.
This he will have to place, so Facebook's Statement of Rights and Responsibilities tells me, in a court in Santa Clara County. For now, Johnson's only public statements have been: "LOL." Oh, and "Facebook. You Suck."
1,460 people currently have Johnson in their Google+ circles. I cannot find Google+'s No. 1 personality, Facebook CEO Mark Zuckerberg, among them.
Source Latest News by Chris Matyszczyk on CNET : http://news.cnet.com/8301-17852_3-20080054-71/facebook-bans-google-ad/
Saturday, July 9, 2011
How to Add +1 Button to your Site
Webmasters can get the +1 button code right now. The implementation is very simple and you get started instantly by using this default code where you want the Google +1 button to appear.
This is the code that goes into the header: <script type=”text/javascript” src=”http://apis.google.com/js/plusone.js”></script>
This is the code that you insert where you want the +1 button to appear: <g:plusone size=”tall”></g:plusone>
Below video will explain how adding the +1 button can make your website go viral across the web as people vote the +1 button. it’s a Google tool and will likely influence Google search engine rankings, it’s a must have on any website and blog.
Saturday, July 2, 2011
Tips to Save your Website from Panda Updates
1. Write inclusive and extensive articles
We have to know that if we write about something then we should try to write a full satisfactory article. Suppose we want to write an article regarding All in One SEO plugin then we should write most of regarding All in One SEO plugin i.e importance of this plugin, compare with some other good SEO plugin and how to customize this plugin.
2. Write articles for Readers and not the search engine
Your article must be relevant to its title and keywords. If you offer download of an application then you must provide a download link for this application or if you write a title regarding a product review then your article must contain a good product review which is able to satisfy a reader. So if you right a fully targeted article then no matter it is a long article. If we write a crude article which is aimed only for search engines and not for readers then it will be noticed negatively.
3. Avoid copying content from other websites
If you do not want to get affected harmfully from panda update then never copy a full article from any other website because Google is acting very rudely with this type of websites. you can use the author tag to declare your content ie.
4.Stop others from stealing content from your website
It is very unlucky that many quality content websites have become victim of negative panda effect due to plagiarism. After Panda update many content stealers have acquired better ranking than many original content websites. So warn content stealers strictly to stop plagiarism.
5. Use your innovative work to give your website some extra unique content
I think most of professional bloggers are geeks in many ways and know many amazing tricks related to internet, web design, mobile phones and gaming. So share your useful unique tricks at your blog and give your blog a unique touch. For example if you are a web designer and WordPress geek you can share CSS,HTML,PHP,Wordpress,Joomla tutorials those can help beginners.
6. Avoid excessive Website Monetization
Every successful blogger monetize his blog and earn heavy money from his blog and I think it is the aim of most of pro bloggers which is good but you should avoid extra advertising on your blog specially you do not merge advertise in article content. which may mislead users.
7. Write a product review carefully
If you are promoting a product via your blog post then must keep in mind the quality of product and do not promote a product which is not worthy for a positive review.
Sunday, June 12, 2011
Useful Online Reputation Tips
Following are seven practical tips to help you manage your digital imprint.
Take stock. Discover what information about you -- if any -- already is online by performing a search using popular search engines. If you discover an item that you wouldn't want hiring managers to see, ask the person who posted the information or website administrator to remove it. Similarly, untag any inappropriate photos of yourself.
Activate privacy settings. If you belong to social networking sites or have a personal blog, adjust your privacy settings so you control who has access.
Exercise discretion. When interacting online, be selective about which venues you participate in and who you allow into your personal and professional networks. If you regularly contribute to blogs or forums, give thought as to how your statements may be interpreted by those outside your community. Consider using a pseudonym if you wouldn't want a potential employer to see your posts. You can use BlogPulse or Technorati to track online conversations about you or your sites.
Network wisely. When using professional networking sites such as LinkedIn to look for job opportunities, behave graciously with everyone you encounter and follow posted protocols. Thank anyone who assists you, and be sure to return the favor when possible.
Stack the deck. Business information websites such as ZoomInfo allow users to post information about themselves, so consider including details about your professional involvement and qualifications on these types of forums.
Share your insights. Posting useful advice and commentary on industry forums and authoring online articles in your area of expertise can add to your credibility.
Monitor the conversation. Set alerts using Google or other tracking services under your name so you receive an e-mail notification every time something new is said about you online.
by Dave Wilmer
Take stock. Discover what information about you -- if any -- already is online by performing a search using popular search engines. If you discover an item that you wouldn't want hiring managers to see, ask the person who posted the information or website administrator to remove it. Similarly, untag any inappropriate photos of yourself.
Activate privacy settings. If you belong to social networking sites or have a personal blog, adjust your privacy settings so you control who has access.
Exercise discretion. When interacting online, be selective about which venues you participate in and who you allow into your personal and professional networks. If you regularly contribute to blogs or forums, give thought as to how your statements may be interpreted by those outside your community. Consider using a pseudonym if you wouldn't want a potential employer to see your posts. You can use BlogPulse or Technorati to track online conversations about you or your sites.
Network wisely. When using professional networking sites such as LinkedIn to look for job opportunities, behave graciously with everyone you encounter and follow posted protocols. Thank anyone who assists you, and be sure to return the favor when possible.
Stack the deck. Business information websites such as ZoomInfo allow users to post information about themselves, so consider including details about your professional involvement and qualifications on these types of forums.
Share your insights. Posting useful advice and commentary on industry forums and authoring online articles in your area of expertise can add to your credibility.
Monitor the conversation. Set alerts using Google or other tracking services under your name so you receive an e-mail notification every time something new is said about you online.
by Dave Wilmer
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Wondering to use Twitter to give your business an edge over others? If yes then stop wondering. Just get started! Increase your online vi...
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HTML Problems Can Prevent Indexing This is a common problem. Your web designer has created a beautiful page with nice graphics and great F...
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Facebook provides a great platform for making and building your events. From friends birthday parties to organized trips, you can organize a...
